Human Capital – GMBA 1011


The course is designed for the perspective of the general manager attempting to leverage the human resources of the organization in ways that create not only revenues, profits, and growth, but also create a unique place to work, create unique products and services, and create employees and customers who are apostles of the enterprise.

Learning Objectives:

  • about the ways to achieve high performance by way of organizational effectiveness through people.

  • about how people are motivated, and how assumptions drive the kind of processes, structures and strategies they create.

  • how to create high expectations of self and others not only within the class but also within the organizations

  • specific skills required for a general manager to operate those levers to achieve the desired results.

Action Learning Project:
Students will create two projects during this course.

  1. The first will be a short essay due between the sixth and eighth week of the course.
  2. The second will be a research paper due between the twelfth and fourteenth week of the course.

*Students should consult with their online instructor on any questions regarding theme, design, research, etc.

Recommended Text:
Human Capital Management: Leveraging Your Workforce for a Competitive Advantage; Oct 5, 2013 by Mark Salsbury
The ROI of Human Capital: Measuring the Economic Value of Employee Performance; Apr 30, 2000 by Jac Fitz-enz